(DOWNLOAD) "Rethinking Marketing: The Entrepreneurial Imperative" by Minet Schindehutte & Michael Morris # Book PDF Kindle ePub Free
eBook details
- Title: Rethinking Marketing: The Entrepreneurial Imperative
- Author : Minet Schindehutte & Michael Morris
- Release Date : January 01, 2007
- Genre: Small Business & Entrepreneurship,Books,Business & Personal Finance,
- Pages : * pages
- Size : 5206 KB
Description
For undergraduate and graduate courses in marketing and entrepreneurship.
This book rethinks the basic building blocks of marketing with an entrepreneurial perspective.
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